For wellness & health brands

Answer program questions. Defer the medical ones.

ReplyMagic handles the inquiries that fill wellness DMs — programs, products, results, protocol — while routing anything diagnostic to you. Built on the Official Meta Tech Provider. ~5 minute setup.

A note on scope

We're built for wellness creators — not clinical practice.

ReplyMagic is designed for supplement brands, online fitness coaches, wellness educators, and health creators answering top-of-funnel questions. We're not a clinical tool. Anything that looks like medical advice, diagnosis, dosage, or drug interactions should route to a human — and we give you the controls to enforce that.

  • ✓ Always-refer-to-you on medical, diagnostic, and dosage Qs
  • ✓ Voice profile from your honest past replies — no overclaim
  • ✓ Per-product context: ingredients, format, who it's for
  • ✓ Per-program context: start date, format, who it isn't for
  • ✓ Multi-language for global wellness audiences
  • ✓ Hot leads (consultations, applications) flagged to you
Common questions ReplyMagic handles

Six things wellness DMs repeat every week.

WELL:01 — Programs

Program & cohort inquiries.

“When does the next round start?” “Is this for beginners?” Set program details per post — start date, format, what's included — and ReplyMagic answers concretely.

WELL:02 — Stock

Supplement availability.

Mark which SKUs are in stock, on backorder, or restocking. ReplyMagic confirms availability and offers to DM customers when their item is back.

WELL:03 — Results

“How long until I see results?”

Answer the realistic timeline you'd give yourself — from your own past replies. Honest, specific, no overpromising. The bot reads from what you wrote, not a generic claims script.

WELL:04 — Protocol

Protocol & how-to-use.

Dose, timing, how to stack with other products in your line — set per product or per program. ReplyMagic answers the FAQs that drain your team's time.

WELL:05 — Refer-to-you

Always-refer-to-you on medical Qs.

Anything resembling diagnosis, dosage for medication, drug interactions, or specific health conditions hands off to a human. The bot says “I can't answer that — let's get [you] involved.”

WELL:06 — Voice
~

Wellness-coach voice match.

Trained from your past DMs. Warm, supportive, professional — without the cringey hype-speak that erodes trust in this category.

A real scenario

Monday after a protocol reel hits.

The morning protocol reel went viral over the weekend. Two hundred DMs. Sixty-eight ask if the supplement is still in stock. Forty ask “when will I see results?”. Thirty-one ask about ingredients. Twenty want to know if it's safe with their current medication. Fifteen ask about the upcoming program.

ReplyMagic answers stock, protocol, ingredients, and program questions concretely. The 20 medication questions get a warm “I can't answer that responsibly — please check with your healthcare provider, and let me know if you'd like to chat about non-clinical fit.” Twelve real coaching inquiries get flagged for you.

You handle the 12. The bot handled the 188 — without crossing a line you don't want crossed.

FAQ

Wellness & health-brand questions.

Is ReplyMagic safe to use if I sell supplements or wellness products? +
Yes — for general program, product, and ordering questions. We strongly recommend setting medical, dosage, drug-interaction, and diagnosis topics as always-refer-to-you, so the bot defers to you rather than answering. ReplyMagic gives you the controls; you're responsible for how you configure them.
Can I use this if I'm a licensed clinician or medical practice? +
We're not built for clinical practice. Use it for top-of-funnel awareness questions — clinic hours, location, whether you accept new patients, where to book a consultation. Anything diagnostic, prescriptive, or HIPAA-touching should route to a human and your existing clinical workflow. If you're unsure whether your use case fits, write [email protected] first.
What about FTC and health-claim concerns? +
ReplyMagic answers from your context and your past replies. If your context avoids unsubstantiated claims, the bot will too. Don't paste “cures X” into your post context. We're not a compliance tool — your marketing review process still applies.
Can it answer “how long until I see results?” without overpromising? +
Yes — and this is where voice profile matters. The bot mirrors your past honest replies. Most wellness creators who use ReplyMagic prefer it precisely because it doesn't oversell.
Does it support repeat-customer “re-order” requests? +
It can answer “where do I re-order?”, share the product link, and confirm shipping windows. We don't write to your subscription tooling directly.

Help more followers. Cross fewer lines.