RETAIL:01 — Sizing
Sizing answered from the post.
Set the model's height, the size on, the fabric stretch, and run-true-to-size notes. ReplyMagic answers “does this fit a 32C?” using those exact details — not a generic size guide.
For retail & DTC
Drop day shouldn't break your DMs.
Per-post product context, real sizing answers, instant link DMs, and restock alerts — across hundreds of comments per launch. Built on the Official Meta Tech Provider. ~5 minute setup.
Why retail comments are different
Every SKU is its own conversation.
A keyword bot can't answer “what size is the model wearing in the camel coat reel?” because the answer is different for every post. ReplyMagic stores product details on the post itself — and answers from there.
- ✓ Per-post: product name, price, sizes, fit notes, link
- ✓ Per-variant: which sizes/colors are sold out and when they restock
- ✓ Per-campaign: discount codes, ship dates, free-ship thresholds
- ✓ Cross-sell suggestions when an item's gone
- ✓ Multi-language auto-detect for global shoppers
- ✓ Voice profile that matches your brand — playful, premium, or somewhere between
Common questions ReplyMagic handles
The questions that repeat every drop.
RETAIL:02 — Stock
Sold-out and restock Qs.
Mark variants as sold out, restocking, or final sale. ReplyMagic confirms what's left, when the restock lands, and offers to DM the customer the moment it's back.
RETAIL:03 — Drops
Drop-day comment storms.
When a launch reel hits, ReplyMagic answers price, sizing, ship date, and link questions for hundreds of comments simultaneously — without breaking voice or rate limits.
RETAIL:04 — Cross-sell
Cross-sell to similar items.
“Sold out in M” doesn't have to be a dead end. Tag similar items per post — same fit, different colorway, restocked variant — and ReplyMagic offers them in the same reply.
RETAIL:05 — Shipping
Shipping & returns Qs.
Set shipping windows, free-ship thresholds, and return policy once. ReplyMagic answers “when will it ship to Australia?” concretely — not “check our shipping page.”
RETAIL:06 — Link-in-bio
Link-in-bio, replaced.
Every product post gets its own product URL. When someone comments “link?” we DM the exact product page — no Linktree gauntlet, no scrolling, no abandoned carts.
A real scenario
9pm Tuesday. New collection drop goes live.
By midnight there are 1,400 comments across the four launch posts. Three hundred ask price. Two hundred ask “does the slip dress run small?”. A hundred and fifty ask if the camel coat ships to the UK. Forty ask when the medium restocks.
ReplyMagic answers all of them — using the price you set, the model's measurements you uploaded, your UK shipping window, and the restock date you confirmed with your warehouse. Twelve real customer-service issues — wrong size shipped, missing order, broken zip — get flagged for your team.
The next morning, your social inbox shows 1,400 handled and 12 to review. Conversion on the launch posts is up because nobody waited 14 hours for an answer.
FAQ
Retail & DTC questions.
Will it know which variant is sold out? +
ReplyMagic uses the inventory state you set on each post. Update it once when something sells out and every future reply reflects that. We're rolling out direct Shopify and WooCommerce sync — write [email protected] if you want to be on the early list.
Can it offer a similar item when something is gone? +
Yes. Tag related products on each post — same fit in different colors, the closest restocked variant, the next-size-up. ReplyMagic suggests them naturally in the same reply.
What about discount codes and abandoned-cart nudges? +
You can attach a code per post or per campaign. ReplyMagic sends it in DM when someone asks about price or hesitates. We don't currently chase abandoned carts off-platform — only what comes through Instagram comments and DMs.
Does this work for international shoppers? +
Yes. Multi-language auto-detect handles 100+ languages. Replies come back in the customer's language with your tone preserved. Especially useful for DTC brands shipping globally.
Will it ever invent stock that isn't there? +
No. If something isn't in the context for that post, ReplyMagic will say so honestly — “I'm not sure on that, let me check” — and route the message to your team. Better silence than a fake answer.